Steph Yiu

I’m reading a fantastic article on Southwest Airlines’ business strategy… and this line made me chuckle out loud:

“Planes board faster with open seating than with assigned seating. ‘There is something about the anxiety of not knowing which seat you are going to get that causes people to move faster,’ says Kelly.”

Read it now: Luv and War at 30,000 Feet, from Texas Monthly

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